A great opportunity for you to raise your institution's profile in the region and increase your market share, where face-to-face interaction and on the ground activities are highly valued.
Statistics show that there is a high demand for English Language courses in the Gulf region driven by the existence of several scholarship schemes and the wealth of the region. The majority of students need to enhance their English language level to improve their chances in obtaining admission from a UK university. The Gulf is a wealthy region with many wealthy families. Many students are able to fund themselves for academic and summer English language courses in the UK.
BC SIEM Saudi, Qatar, UAE and Kuwait are delighted to invite expressions of interest for the ELT tour in May 2014.
The aim is to offer an opportunity for UK ELT institutions to meet with potential students, agents, education institutions and scholarship providers.
In an effort to ensure maximum exposure with minimal costs, the suggested itinerary will be on offer over seven days from Monday 5 May to 12 May 2014.
Sunday 4 May: arrive in Riyadh and dinner reception.
Monday 5 May: school and agent visits and mini exhibition
Tuesday 6 May (morning): arrive in Doha
Tuesday 6 May: networking activities, market briefing and exhibition
Wednesday 7 May: school visits and exhibition
Wednesday 7 May (evening): arrive in Dubai
Thursday 8 May: school visits and exhibition
Friday 9 May- Free time.
Saturday 10 May: arrive in Kuwait
Sunday 11 May: market briefing and exhibition
Monday 12 May: exhibition
The total cost of the tour will be £3585 (not including VAT)
Saudi Arabia: £800, Qatar: £1050, UAE: £685 and Kuwait: £1050
You can reserve your place at any of the single venues individually or at all four for the whole tour.
Recruitment is now open. Please click here to register.
Registration spaces will be allocated on a first-come-first-served basis.
Participating institutions should be British Council accredited providers. If you are considering Kuwait as part of the tour, your institution should be listed on the scholarship list set by the Ministry of higher education in Kuwait.
For the tour to go ahead in Doha, Dubai and Kuwait, a minimum of 20 institutions are required.
Riyadh's tour is limited to 8 institutions only with possibility to extend the programme to cover Jeddah and Dammam for other interested institutions.
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