ELT Marketing Conference will reconnect members in London next month
We're delighted to confirm that the ELT Marketing Conference will take place in London next month.
This is our second face-to-face event since the pandemic began, and we look forward to reconnecting with members in person. Safety is still our priority and Covid measures will be in place.
When: Friday 24 September 2021, 9:45 - 17:15
Where: etc.venues County Hall, London
The ELT Marketing Conference is for anyone who promotes or sells English language courses. We'll explore ideas for resetting our marketing strategies to meet the challenges of this new era of study travel. We have some exciting digital, branding and sales experts on the programme, and we'll be encouraging discussion among ELT marketers on how we can adapt to changes in student preferences and priorities in the current climate.
The science of Neuromarketing: plenary from Flavilla Fongang - brand strategist, author, podcast host
The new world of digital marketing: what you need to do and how - with digital agency RedLive.Media's John Heffernan
Take the shortcut to marketing glory - with digital agency Disquiet Dog's Richard Bradford
Email marketing: the hidden hero of direct student bookings, with Higher Education Marketing's Archie Pollock
Re-energising your sales approach - with Nicola Lutz
Future Outlook: Europe as a source market – where are we now? with English UK's Jodie Gray and panel
Plus member-led discussions on how to adapt marketing to promote diversity and sustainability, consider students' evolving concerns and priorities, and balance business needs.
Prices and registration
English UK members: £120
StudyWorld delegates: FREE place*
*If you are thinking of joining us at StudyWorld, book two events for the price of one. Attend both events for just £350 +VAT (English UK member price). Visit the StudyWorld website to book.
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