Is your website optimised for international search engines? Discover how to optimise your website and strategies for overseas sales with industry expert Sarah Carroll.

With sessions on development and coaching, managing change, supporting your teachers and helping yourself, the English UK Management Conference 2016 is a must-attend event for all academic managers, directors of studies principals and directors.

A range of major issues, including fulfilling the government's Prevent requirements and the changing nature of UK ELT as an industry, as well as English UK's strategic plan, public affairs work and major international campaigns, were discussed at the English UK Member Roadshow Scotland, held at the Edinburgh Language centre.

We are pleased to welcome to new assistants to the International team, Ronald Janssen, who will support market development projects and Vera Willhalm, who will support StudyWorld London.

Shakespeare Lives is an unprecedented programme of events and activities running throughout 2016 to celebrate William Shakespeare's work. Under this Shakespeare Lives initiative, we are working with the British Council China to run 'Play your Shakespeare', a digital mass participation project.